Goop’s health marketing is under attack again—this time from an advertising watchdog – Fast Company

Fast Company Goop’s health marketing is under attack again—this time from an advertising watchdogFast CompanyThis includes crystals to “treat infertility,” that walking barefoot “cures insomnia,” and that Goop’s signature perfume “improves memory” and can “work as antibiotics.” Of course, Goop’s … Read More

The world of AI: The games have just begun – Marketing Interactive

Marketing Interactive The world of AI: The games have just begunMarketing InteractiveDeep learning is a highly innovative branch of machine learning that closely imitates the work of the human brain in processing data and creating patterns of decision making. … … Read More

Mark Ritson: Machine learning may be the future but it’s still pretty dumb – Marketing Week

Marketing Week Mark Ritson: Machine learning may be the future but it’s still pretty dumbMarketing WeekMachine learning Scott Galloway, the entirely fantastic NYU marketing professor who presents as if he has just imbibed a combination of uppers and downers all … Read More

Automating automation: a framework for developing and marketing deep learning models – ZDNet

ZDNet Automating automation: a framework for developing and marketing deep learning modelsZDNetNML structures deep learning creation by using an elegant “block” approach that breaks down the problem into intuitive chunks, each of which can be fully automated”. Having an oracle … Read More

PulsePoint Launches Content Marketing SaaS Platform With Enhanced AI and Machine Learning Capabilities – Business Wire (press release)

PulsePoint Launches Content Marketing SaaS Platform With Enhanced AI and Machine Learning CapabilitiesBusiness Wire (press release)NEW YORK–(BUSINESS WIRE)–PulsePoint, a leading global programmatic advertising platform, today announced the next generation of its content marketing platform. Story by PulsePoint™ provides unified distribution … Read More

How Machine Learning Can Improve Content Marketing – eMarketer

How Machine Learning Can Improve Content MarketingeMarketerCassidy: Machine learning-powered tools can find the best content out on the web, including thought leadership pieces, brand-relevant user-generated content and other content types. The technology can then determine how content is being engaged … Read More

AI. Machine Learning. What’s the Impact on Digital Marketing Today? [PODCAST] – Search Engine Journal

Search Engine Journal AI. Machine Learning. What’s the Impact on Digital Marketing Today? [PODCAST]Search Engine JournalArtificial intelligence and machine learning have been highly predicted trends in marketing and SEO. But how are they changing the industry now? Read on to … Read More

The Growing Role Of AI And Machine Learning In Marketing And Customer Engagement – Forbes

Forbes The Growing Role Of AI And Machine Learning In Marketing And Customer EngagementForbesThere are some very interesting use cases for artificial intelligence and machine learning in nearly every facet of our world. My field, marketing, is all about solving … Read More

How can marketers apply machine learning? New report from The Drum explores the power of data-driven marketing – The Drum

The Drum How can marketers apply machine learning? New report from The Drum explores the power of data-driven marketingThe DrumThe report, Machine Learning: Empowering the Next Generation of Marketing, examines what implications machine learning has and will have on the … Read More

Care and Feeding of Machine Learning in Marketing – Customer Think

Telangana Today Care and Feeding of Machine Learning in MarketingCustomer ThinkIf you work in marketing, chances are you’re hearing a lot about machine learning these days. The big four cloud providers—Google, IBM, Amazon, and Salesforce—now offer machine learning as a … Read More